Jacob M George

Jacob M George is an experienced entrepreneur with over 25 years of building and scaling ventures across retail, technology, and education. He’s best known for shaping the email marketing space in India, starting with iCubes, one of the country’s first platforms to introduce global-grade email solutions in the early 2000s. Today, Jacob leads cmercury, a next-gen email marketing platform designed specifically for hospitality, retail, and SaaS brands that need to run high-scale, high-impact campaigns. What sets cmercury apart is its thoughtful design, born from real experience and a feature set built to solve everyday challenges marketers face. Beyond cmercury, Jacob founded Caspar Digital in 2019, which has since helped over 5,000 professionals, academics, and students upskill in the digital space across Asia. He also serves on the board of Semiotica.ai, a platform focused on public sentiment analysis and AI-driven brand intelligence — reflecting his passion for staying at the forefront of marketing and technology. Jacob is from Kerala, India, and lives with his Dad, wife and their three children — Noah, Daniel, and Esther.